The IIT Institute of Design Strategy Conference is an international executive forum addressing how businesses can use design to explore emerging opportunities, solve complex problems, and achieve lasting strategic advantage.
WHERE TO PLAY, HOW TO WIN
Global businesses increasingly appreciate how design and design thinking can provide them with high-level, strategic value and competitive advantage. In an intensely competitive market, with ever more diverse and demanding customers, executives are often left unsure of exactly what products, communications and services to create for what segments of the market. Design, with its ability to understand users, redefine problems and create systemic, human-centered solutions, can help companies better understand their customer’s daily lives, and lead directly to valuable (and valued) offerings that are effectively tailored to their market.
Speakers include John Seely Brown, Jamshyd Godrej, Jim Hackett, Larry Keeley, Ted London, Chris Meyer, Bill Moggridge, among others.
To read more, please visit the conference website.
Ideas to Impact (I2I) is a day for doing. We invite you to join active and aspiring social entrepreneurs, double-bottom-line business leaders, and Global Social Venture Competition entrants to take ideas into action in one collaborative, hands-on event. Featuring fast talks, demos, pitch sessions, and workshops, this is the conference for people pushing change. Our keynote speaker, Ted London, is a leading expert on the intersection of business strategy and poverty alleviation. He is a Senior Research Fellow at the William Davidson Institute, directing the Base of the Pyramid Initiative, and on the faculty at the University of Michigan’s Ross School of Business. Be sure to get on board by Friday, March 18 to receive the early bird rates of $20 for students and $75 for professionals!
For more information visit the conference website.